Venturing into the realm of ad networks can feel like stepping into a labyrinth of complex pricing models. As a marketer, deciphering these models is crucial for maximizing your advertising spend and achieving tangible results. Let's, we need to understand the fundamental types of pricing structures commonly employed by ad networks. Generally, ad

Banner advertisements are a prevalent type of online advertising that appear on websites. They come in various sizes, from small rectangular elements to larger, spanning banners that dominate the page. These media aim to capture users' interest and showcase products, services, or companies. Traditionally, banner ads are static images However, rece